Assignment GDB Solution: MKT630 International Marketing

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MKT630 International Marketing Assignment 2 Solution Spring 2014

Topic: Comparative Analysis of different Modes of Entry in International Market Case: Starbucks In October 1998, Starbucks opened the first Starbucks retail store in New Zealand at Parnell Road, Auckland, which was operated and owned by Restaurant Brands New Zealand Ltd. Restaurant Brands New Zealand Ltd, which was listed on the New Zealand Stock Exchange […]

MKT630 International Marketing Assignment 1 Solution Spring 2014

Dear Students A case study has been selected for this assignment and uploaded in the download section of LMS. You can find it from the following link; http://vulms.vu.edu.pk/Courses/MKT630/Downloads/Cultural_Norms_Fair_and_Lovely_and_A dvertising.pdf Read this case study carefully and try to answer the following questions (ignore the question available in that case study). Questions: 10 Marks Each 1. Is […]

MKT630 International Marketing GDB 2 Solution Spring 2013

Objective:                               Total Marks 20 To make the students aware of the online transactions To enable students to know how the business is carried out online Outcomes: Student will be able to understand the online business model. Student will be able to know how business strategies and […]

MKT630 VU Current Midterm Fall 2012 Paper 9 December 2012

MKT630 midterm paper dated 09th Dec 2012 22 MCQ’s almost all are new 03 Questions are 3 marks each 02 Questions are 5 Marks each total 27 Questions 1:- two majors generic form of Export marketing   03 marks 2:- related to Absolute advantage   (comparison of labor cost and production of two companies Style Inn and fashion […]

MKT630 International Marketing Assignment 1 Solution Fall 2012

International trade and cross cultural issues The objective of this activity is to make the students familiar with the cross cultural issues in the international trade. After attempting this assignment, students will be able to: 1.Comprehend the cross cultural issues in international trade 2.Learn the tactics to resolve cross cultural issues in international trade. ‘Leathermark’ is a garment manufacturing company. It is working in Italy […]

MKT630 International Marketing GDB Solution Fall 2012

MKT630 International Marketing GDB Solution Fall 2012 Xian & Co. is a Korean company, dealing in automobile rubber parts. They are operating with the local manufacturers of South Korean like Kia, Hyundai and SsangYong Motors. The CEO Ms. Chun Hei is planning to enter into China automobile rubber parts market. On contrary, the production manager Mr. Chian […]