ENG301 Business Communication Assignment 1 Solution Spring 2013

Q1: ‘Artifacts play a key role in establishing first impressions at workplace’. Discuss.                                                                                      


Artifacts are objects used to convey nonverbal messages about self-concept, image, mood, feeling or style. For example, perfume, clothes, lipstick, glasses and hairpieces project the style or mood of the wearer. Many artifacts are common to the group but we also use artifacts, particularly clothing, as an individual form of communication.

Appearance and cloth are important and highly visible parts of nonverbal communication. Consider the difference between the clothes you wear at home, to the beach and the clothes you wear on a job interview. The choice of clothes reflects your mood and your attitude to the occasion. Other people note and place their own interpretation of your dress.Even if you decide that you will not bother about personal appearance or clothes, others will read this message as part of your nonverbal communication.                                                  

Q2: Identify the basic elements of the communication process by reading the following situation and considering the questions.                                          (5)                                                        

The time is Friday afternoon. This interaction takes place in Ali’s office. Ali is a manager of an office that processes orders for a computer firm. The people in Ali’s office are present for a weekly wrap-up of the activities and planning for next week’s needs—Nadeem, who is responsible for keeping the office on its schedule; Zaid, who is responsible for the computers and technology in the office; Farhan, who communicates regularly with the sales people who turn in the orders.

Answer each question below.

Who is the sender?

Ans ;Mr Ali is a manager in this office and he is the responsible for the planning and any other activities related to management so he is the sender according to above mention situation .

Who is the receiver?

Ans; Mr Farhan is the receiver because he receives the orders from the sales people  of this office .

What is the message?

Ans; in the above mention situation all the staff  of Ali’ s office is present for Planning of next week needs. This is the message .

What medium was used to convey the message?

Ans; In above mention paragraph peoples are communicating face to face so it is verbal a conversation.

What was the feedback?

Ans ; In above mention paragraph the review of last week activities is the feedback .

Q3. Identify the most appropriate option for each description regarding effective communication.                                                                                                        (5)                                                                                         

1. Its purpose is to know what the speaker wants to say or to learn from the speaker. It is an act of cooperation in the sense that it takes advantage of others’ knowledge and experience. Therefore, devoting time to this aspect is in our self-interest.

  1. Speak more, do not listen
  2. Focus on the speaker
  3. Speak less, listen more
  4. Listen for what is left unsaid


2. Effective listeners do not pay attention only to what is being said, but also notice how it is said. They observe the feelings, attitudes and emotional reactions of the speaker.


  1. Focus on the speaker
  2. Observe body language
  3. Listen for what is left unsaid
  4. Empathize with the speaker


3. Good listeners do not allow themselves to be overly awed by the speaker’s status, fame, charm or other physical or personal attributes. They perceive the person detached from his personal attributes. Effective communicators are not conditioned by their self-realized impressions and prejudices, but are able to focus on the content of what is being said.

  1. Listen for what is left unsaid
  2. Separate the ideas from the speaker
  3. Empathize with the speaker
  4. Prefer your own perception of the speaker

4. Listeners should allow the speaker to conclude his or her point. Only then should they try to interpret and respond to it. Such generalizations may not represent what the speaker intended to communicate.

  1. Respect the speaker as a person
  2. Do not jump to hasty conclusions
  3. Listen for what is left unsaid
  4. Focus on the speaker


5. Effective listeners keep in mind the speaker’s point of view by focusing on the big picture, background constraints/limitations, and special needs and the emotional state of the speaker. Do not allow the speaker to feel hurt, ignored or insulted.

  1. Respect the speaker as a person
  2. Do not be a sponge
  3. Empathize with the speaker
  4. Avoid becoming emotional