MGT301 Fall 2011 Final Term Feb 2012 – VU Current Paper – 07 Feb 2012

62 Mcq’s 20% from past papers final term 2010.

subjective questions are 3 to 3 marks and 4 to 5 marks.

1- what is radio and good things about radio now a days. 3 marks
2- competitive intelligence strategies 5 marks
3- sales force and product sales force aisa hi kuch tha 5 marks
4- how many market research approaches. 5 marks
5- define marketing systems and its procedures in current market
scenario. 5 marks
6- 2 question about personal selling and direct marketing tools per the 3 marks

my 80 % percent paper was on competitive situation, position, intelligence,
this paper is very lengthy and tough.

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