There was a subjective question of 3 marks..DIFFERENCE BETWEEN PRODUCT AND SERVICE?
Differentiate between Straight Rebuy, Modified Rebuy 3 marks..
28 MCQs in total with two subjective questions of 3+3 marks and two questions of 5+5 marks…total marks=44
4 subjective question the… 2 question 3 marks k aur 2 question 5 marks k the.
- Give suggestion to the researcher to make the questionnaire. (3 marks)
- International market segment. (3 marks)
- Market research. (5 marks)
- Positioning. (5 marks)
1. The product passes through different stages once launched in the market. Discuss the Product Life-Cycle Stages in detail. 5 marks
2. What is a market information system? Explain the subsystems that are required to construct a well designed Market Information System. 5 marks
3. Differentiate between performance quality and conformance quality of the product. 3 marks
4. Why managers acquire information in an organization? 3 marks
1)Define Business markets; also discuss the characteristics of business markets. 5
2)What is brand?what are its characteristics?. 3
(Good brand name’s characteristics)
3) BRAND NAME KESA HONA CHAHYE ?, 3
4)illustrate the situation inwhich decision making and decision taking is diffefentiate 3DOWNLOAD SOLUTION HERE