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MGT520 International Business GDB Solution Spring 2014

 Background:

A business entity working in the premises of Pakistan will not be able to smoothly run its business operations in Europe or America due to the differences in national attributes. Obviously the business processes at local and international level will be hugely differentiated from each other in terms of requirements, limitations, regulations, preferences and considerations of all the stake holders including government, institutions and customers.

Requirements:

As a student of international business you are well aware of the importance of National Differences in International Business Operations. Consider an American based Multinational Company who is in the Beverages business; wants to launch its energy drink (Non-Alcoholic) in Pakistan. Will it face the same business environment here in Pakistan or not?

Solution:

1. Price

2. new technique for marketing of the product

3. Business culture: better communication with people.

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