MGT603 Strategic Management Final paper 23 February 2013

Total Questions: 60

Total Marks: 78

Total MCQs: 54 half from old pprx..

Explain Target Marketing and also gives pros & cons?

Success today is no guarantee of success tomorrow describe?

Compare the IE Matrix with BCG Matrix ?

TWOS Matrix and explain examples SO & WO strategics?

What is consumer analyze and significant?

in value chain activities define three primary activities?

three major regions of IE Matrix?

Guidelines for R&D internally or externally?

Another Paper:

Total Questions: 60

Total Marks: 78

Total MCQs: 54 (Each of 1 Mark)

Total Short Questions: 3 (Each of 3 Mark)

Total Long Questions: 3 (Each of 5 Mark)
Descries and three limitation QSPM? (3)
Guideline for conducting the R&D internally or externally? (3)
Define contingency planning (3)
SMART annual object.(5)
What are strategies? Discuss the significant organization? (5)
Measuring the organization performance is an important strategy Evaluation activity. Explaining how this activity can be helpful in evaluation strategies? (5)

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